The best business developer integrates the activity into his or her daily life and mindset. Rather than placing it into a box you only open when you have a few minutes to spare, it should be an underlying consideration at all times. Yes – ALL times. 24-7. Equate your business development to a radio. You never want the music to stop, so you never put your antenna down.
For example, you may be sitting next to a stranger on a plane flying to San Francisco. Small talk turns into shop talk, which turns into a full blown discussion about legal concerns. Exchange business cards and do some follow-up… you never know where it might lead! Remember, business comes from anywhere and everywhere, and often where you least expect it.