Turning Networking Into an Effective Business Development ToolPeter Johnson recently authored the article “Grip, Grin… and Grow” for the July 2016 edition…
Speak Up to Boost Your Marketing ProfileThere is no substitute for a skilled presenter or speaker who can convey a complex…
‘Speed-Reading’ Your ClientsOne characteristic that successful rainmakers share is their ability to quickly establish relationships and close…
Top-Down Business Development InfluenceA Managing Partner’s Responsibility to Shape Firm Culture This article originally appeared in the February…
May I Have the Pleasure of Working With You?Generally speaking, lawyers are good at asking questions. In fact, they couldn’t successfully serve their…
Billing As a Marketing and Business Development ToolUse the billing process as a marketing and business development tool. This article appeared in…
The Top 10 Things You Should Know About a Client or Prospective ClientTips for developing a sound strategy for capturing a new client or growing an existing…
The Anatomy of a Successful Business Development Coaching ProgramLearn about the key components of a successful program, including coaching concepts, program design recommendations,…
Law Firm Client Interviews—Goals and RationaleWhat client feedback can do for your firm’s marketing and business development efforts.…
12 Steps to a Successful Client Interview ProgramRead about how to implement a successful client interview program. This article appeared in Marketing…