back to InsightsLaw Firm Alliance, Spring Meeting, “Marketing vs. Business Development: The Changing Mantra,” May 2, 2014“Marketing vs. Business Development: The Changing Mantra” Peter A. Johnson & Victoria Arnold Search Recent Posts Behavioral Data is Driving Revenue Roles in Law Firms Peter Johnson Quoted in New York Law Journal Article on the “Golden Rule” New Year’s Resolutions for Law Firm Business Development Peter Johnson Interviewed on Partner Compensation Peter Johnson Moderates Panel at LMASE Conference