Insights

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Chris Doyle of Mintz Levin wins LPC sponsored scholarship to attend LMA New England’s annual conference

Chris Doyle, Business Development Specialist at Mintz Levin, won the LPC scholarship contest to attend…
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A desk is a dangerous place from which to watch the world!

As a former practitioner, I understand what it’s like to practically feel the weight of…
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All roads lead somewhere – so plan the work and work the plan.

To all the lawyers out there who may not claim planning as one of their…
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LPC Sponsors LMASE 2014 Regional Conference

Once again, LPC is proud to be a sponsor of the LMASE Regional Conference taking place…
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Legal Marketing Association, Southeastern Chapter Regional Conference, October 2014

“Expanding Client Relationships and Building Client Loyalty Through Client Teams,” Victoria Arnold, panel member “Client…
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Start with the end in mind.

Business development can be a long, uphill journey. If you begin this journey looking first…
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Legal services are bought not sold.

This tip might result in a drastic change in perception. It sure changed mine! Legal…
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Review and update your contact information on a regular basis.

I know what you’re thinking: “You must be joking, right? Of course I will keep…
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Practice your pitch.

When meeting and speaking with potential clients, your pitch is the most important tool in…
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First impressions are lasting impressions.

Cliché as it may sound, the truth is you don’t ever receive a second chance…
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Understand your firm’s business development resources. Your business development/ marketing department is on your side.

I can think of many law firms with incredible departmental resources. Incredible, yet undervalued. Undervalued…
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Keep your business development antennae up 24-7

The best business developer integrates the activity into his or her daily life and mindset.…
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Keep a business development notebook. Track your non-billable time.

How do you keep track of your ongoing cases?  Word processing documents, spreadsheets, sticky notes,…
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You can’t change behavior unless you can affect compensation.

At the end of the day, money matters. If you want to incur a long-term…
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People do what is measured and rewarded.

Time is finite.  I get it!  So prioritizing is an absolute must.  And too often,…
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